Blog
How to be a competitive start up bag brand? Value or Price?
How to be a competitive start up bag brand explains how unrealistic it often is to launch a product and be competitive on price from the start.
How to build your own bag brand? Here are books we recommend.
How to build your own bag brand – these are three books recommended by bag design specialists Design IQ
Mentoring and Business Advice for your new bag brand
We offer mentoring and advice support to new bag brands – here is an example of how we help customers
How to Check your first bag prototype
When you have your first bag prototype delivered, what are your next steps? Here is the Design IQ guide to checking your first bag prototype.
Why is a brand Logo important? And how to use it!
This is a short story about the importance of a logo on the branding of your new product.
Coronavirus – comprehensive new product development services during the pandemic
During these unprecedented times, a lot of businesses have had to shut down or furlough their staff. Whilst it is an uncertain and scary time for many business owners, we are pleased that we can reassure customers that Design IQ are still fully operational in a...
The pet industry is booming
PATS Trade Show 2020 Over the last few years we have received 4-8 enquiries a year from potential clients who want us to design pet products. So, to make sure that we are on trend we have been keeping a close eye on the pet marketplace! The pet marketplace is growing...
The World’s Biggest Sportsfashion Trade fair promotes Ethical & Responsible Design
ISPO 2020 The Sporting goods industry is huge and completely international – so when we arrived at he Internationale Fachmesse für Sportartikel und Sportmode, commonly referred to as ISPO, in Munich Germany on the 26th January we were only slightly...
Design IQ Review of 2019
With a New Year underway it’s a great time to get our heads focused and actually implement those plans we have had bubbling away for months and maybe years. In just our first week back to work we have had two clients come back to us who we had long discussions with in...
Should I get a Professional Designer to Design my bag?
Well the obvious answer you’d think would be Yes. If you ask for advice you would be told - “if you can afford a bag design professional to do a design for you, you'll definitely get a better design”. But you might be worried about cost? We know that it can seem to be...