How to be a competitive start up bag brand? Value or Price?

How to be a competitive start up bag brand? Value or Price?

The “Eriba Rockabilly”, a triumph of clean elegant styling and simple minimal touring caravan efficiency. Read more at the bottom of this blog. When we receive a sales enquiry from a new start up to create a new product and the potential client uses the...
How to build your own bag brand? Here are books we recommend.

How to build your own bag brand? Here are books we recommend.

Design IQ Ltd recommend these three books to help you launch your own bag brand. We would like to help you build your own bag brand, and so we would like to share some ideas about books you can read to build your knowledge. In the old saying “No man is an Island”...

Why is a brand Logo important? And how to use it!

This is a short story about the importance of a logo on the branding of your new product. The most important thing about your bag idea is “what is it?”, “what is special about it?” and “why should anybody buy it?”. So let’s say you have a clever bag idea – you have...
How to Plan a new Bag Brand?

How to Plan a new Bag Brand?

“How do I launch my own Brand of bags?” “What sort of costs should I budget for to start my new Brand?” These are the sorts of questions you need to answer if you want to build a new brand of bags.We have been thinking that it might help start...
New Year New Bag Concept Design Idea (and don’t say the B word!)

New Year New Bag Concept Design Idea (and don’t say the B word!)

With all the concerns in the UK about Brexit it’s easy to forget that whatever happens – business and life will carry on regardless, and we will carry on designing bags to order for clients that will sell worldwide. New business’s will launch – some will fail, but...